The XPENG Visionary Art Challenge

This is one of the coolest print ads we’ve ever run.

As part of XPENG UK‘s partnership with the London Art Fair, they hosted the XPENG Visionary Art Challenge to encourage innovative artists to interpret the XPENG theme of ‘Art in Motion’.

The winner was Reuben Sutherland, who created the incredible animated zoetrope that we ran across New Scientist, The Art Newspaper, National Geographic and GQ Magazine.

If you were lucky enough to get your hands on a copy – cut it out, stick it on a record player, and film it to reveal the animation.

Find out more about the winner and their process here: https://lnkd.in/e8EGaXXX