Notorious Hosts IPA’s Rebecca Watson

Notorious Hosts IPA’s Rebecca Watson for an Autumn Insight Session

As accredited members of the IPA, we were thrilled to welcome Rebecca Watson, Head of Touchpoints Client Service at the Institute of Practitioners in Advertising (IPA), to our Notorious HQ.

She talked through a snapshot of the research into changing consumption patterns and a perspective on innovations in planning from across the industry, and how we can use it to better plan our media.

Rebecca provided invaluable insights into the latest industry trends, including shifting consumer behaviours and innovative media planning strategies. Her presentation highlighted the importance of adapting to a rapidly changing media landscape and leveraging data to drive effective campaigns.

By hosting industry experts like Rebecca, we continue to stay ahead of the curve.

Want to learn more about how Notorious can help you navigate the evolving media landscape? Get in touch today.