Launching itsu grocery Gyoza on Channel 4

We are delighted to welcome itsu grocery into the Love Sugar Science family, helping them on their mission to share delicious, healthy, Asian inspired food with as many people as possible.

This brand new campaign is fronted by the legendary stylist, cook, author and presenter, Gok Wan, will support the brand’s push behind their grocery brand and portfolio of products under the new customer proposition of being beautifully done.

Gok will show how easy it is for food fans to make beautiful Asian inspired dishes achievable in the home and features favourites such as Gyoza, bao buns, broth, noodles and seaweed.

Our media will feature a mix of high profile C4 spots supported by targeted activation on All4, and video platforms and we are so excited to see the results!

Read more about it here , check out the new ad here and then get yourself off to the shops for some delicious gyoza!