All Together, Even Better!

Starting 2025 with a bang!

We’re thrilled to announce the launch of a major campaign celebrating the coming together of Coventry Building Society & the The Co-operative Bank plc, highlighting the shared values and mutual origins of both institutions.

This integrated campaign, ‘All Together, Even Better’, was crafted with meticulous care, leveraging a powerful mix of out-of-home dominance – including over 50 placements in Bank Tube Station – alongside a strategic media blitz across social, national press, and local news to deliver a clear and reassuring message to customers.

We’re proud to have partnered with Coventry Building Society and creative agency, Meanwhile, on this significant milestone, and can’t wait to see what the future holds.

Another Notorious lightning bolt.

Read more about it on Prolific North here: https://lnkd.in/ePXgqXn2